Buy good marketing books here! Bookmark us
 
Google
 
Web www.GoodMarketingBooks.com
 
Marketing Books Marketing News About us

Good Marketing Books

Marketing
Browse pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50

The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
Larger

The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market

Buy from www.amazon.com
List Price: $15.00
www.amazon.com's Price: $10.20
You Save: $4.8 (32%)
Condition: New
Availability: Usually ships in 24 hours
Average Customer Rating: 4.5
Lowest New Price: $3.94
Lowest Used Price: $0.01

Thought-Provoking

Describing the three main types of corporations which become market leaders, this book opens your mind to thinking about companies in a different way. Some marketing and business books are just recycled refuse, but not this book. This book is succinct: it makes a point, illustrates it with a practical example, and then moves on to the next point. I'd highly recommend this book to all Americans.
Read more...

Similar Products:

Double-Digit Growth: How Great Companies Achieve It--No Matter What
The Popcorn Report : Faith Popcorn on the Future of Your Company, Your World, Your Life
Management by Baseball: The Official Rules for Winning Management in Any Field
The New Market Leaders: Who's Winning and How in the Battle for Customers
The Entrepreneurial Imperative: How America's Economic Miracle Will Reshape the World (and Change Your Life)

Shift: How to Reinvent Your Business, Your Career, and Your Personal Brand
Larger

Shift: How to Reinvent Your Business, Your Career, and Your Personal Brand

Buy from www.amazon.com
List Price: $23.00
www.amazon.com's Price: $15.64
You Save: $7.36 (32%)
Condition: New
Availability: Usually ships in 24 hours
Release Date: 2010-06-15
Average Customer Rating: 3.5
Lowest New Price: $11.20
Lowest Used Price: $10.92

Features

• ISBN13: 9780385526272
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Positive Energy

I just finished Peter Arnell's book, and what I took away from it is how powerful positive energy can be! Often we all have great ideas but don't move on them for one reason or another, but if we use the power of positive energy to motivate us then almost anything is possible, including our fondest dreams.

Almost every chapter in Peter's book provides a template for us to use in maximizing the positive energy we all have. I plan on keepng my copy as a handy reference guide in case I get discouraged along the way towards making my own "SHIFT".
Read more...

Similar Products:

You Are a Brand!: How Smart People Brand Themselves for Business Success
Shift: Let Go of Fear and Get Your Life in Gear
The Cheapskate Next Door: The Surprising Secrets of Americans Living Happily Below Their Means
Make a Name for Yourself: Eight Steps Every Woman Needs to Create a Personal Brand Strategy for Success
Be Your Own Brand: A Breakthrough Formula for Standing Out from the Crowd

2011 Poet's Market
Larger

2011 Poet's Market

Buy from www.amazon.com
List Price: $29.99
www.amazon.com's Price: $19.79
You Save: $10.2 (34%)
Condition: New
Availability: Usually ships in 24 hours
Lowest New Price: $19.09
Lowest Used Price: $24.53

Features

• ISBN13: 9781582979502
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Product Description

The most complete resource available for poets who want to submit and publish their poetry--it now includes a subscription to Poet's Market online (the poetry section of writersmarket.com). This book is for beginning poets who don't know how or where to start; experienced poets who need updated market information; instructors of creative writing, especially at the adult level; libraries and writing organizations/centers. Features include: more than 1,200 listings, including those for magazines and journals, book/chapbook publishers, and contests, all 100% updated annually; articles, interviews, and how-to guides keep you up-to-date on trends in the poetry publishing world; additional listings for your personal enrichment, including conferences and workshops, organizations for poets, print and online resources, state arts organizations, and glossaries.
Read more...

Similar Products:

2011 Writer's Market
2011 Novel And Short Story Writer's Market
2011 Writer's Market Deluxe Edition (Writer's Market Online)
2011 Children's Writer's And Illustrator's Market
2011 Guide To Literary Agents

Customer Relationship Management, Second Edition
Larger

Customer Relationship Management, Second Edition

Buy from www.amazon.com
List Price: $52.95
www.amazon.com's Price: $31.62
You Save: $21.33 (40%)
Condition: New
Availability: Usually ships in 7 to 13 days
Average Customer Rating: 5.0
Lowest New Price: $31.62
Lowest Used Price: $36.00

Customer Relationship Management

This was a great read...the book clealy outlined the tools necessary for efficiently effecting a CRM model.
Read more...

Similar Products:

The CRM Handbook: A Business Guide to Customer Relationship Management
CRM at the Speed of Light, Fourth Edition: Social CRM 2.0 Strategies, Tools, and Techniques for Engaging Your Customers (Unknown Series)
Strategic Database Marketing: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program
Harvard Business Review on Customer Relationship Management
Managing Customer Relationships: A Strategic Framework

Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants
Larger

Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants

Buy from www.amazon.com
List Price: $16.95
www.amazon.com's Price: $11.53
You Save: $5.42 (32%)
Condition: New
Availability: Usually ships in 24 hours
Average Customer Rating: 4.5
Lowest New Price: $9.69
Lowest Used Price: $9.68

Features

• ISBN13: 9780814473399
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Buy it - you won't regret.

Out of the three books on question based selling I bought at Amazon ("The Secrets of Question Based Selling" of Thomas Freese and "Open Question Selling" of Val Gee & Jeff Gee) this book stands with head and shoulders above the others. Questions that Sell is by far one of the most useful and valuable additions to my library on sales and business development. I wholeheartedly recommend reading this.
Read more...

Similar Products:

Smart Selling on the Phone and Online: Inside Sales That Gets Results
Selling to Big Companies
SNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers
Secrets of Question Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results
Smart Calling: Eliminate the Fear, Failure, and Rejection From Cold Calling

Compensating the Sales Force: A Practical Guide to Designing Winning Sales Reward Programs, Second Edition
Larger

Compensating the Sales Force: A Practical Guide to Designing Winning Sales Reward Programs, Second Edition

Buy from www.amazon.com
List Price: $39.95
www.amazon.com's Price: $26.37
You Save: $13.58 (34%)
Condition: New
Availability: Usually ships in 24 hours
Lowest New Price: $25.37
Lowest Used Price: $23.37

Features

• ISBN13: 9780071739023
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Product Description

The classic guide to raising your bottom line with the right compensation strategy—fully revised and updated

Since 2002, Compensating the Sales Force has been the most popular guide to use compensation as an effective tool for impacting the performance of sales teams.

Sales leaders have turned time and again to this authoritative, jargon-free handbook to guide them through the entire process, including:

  • Setting target pay
  • Selecting the right performance measures
  • Establishing quotas
  • Determining the mix and upside opportunities
  • Constructing the right formula.

This fully updated edition of Compensating the Sales Force also has brand-new information about compensation strategies for complex-sales organizations and the right tools for compensating global sales teams.

Praise for the First Edition:

"If your company is refocusing its efforts on sales revenue enhancement you must read this book. If you want motivated salespeople and superior sales results, act on its content."
Noel Capon, R.C. Kopf Professor of International Marketing, Chair of Marketing Division, Graduate School of Business, Columbia University

"This book provides great guidance for any business leader who wants to capitalize on sales compensation as a tool for driving business results."
Rick Justice, Senior Vice President, Worldwide Sales, Cisco Systems

"Dave Cichelli is the premiere sales compensation educator today. You will immediately find this work informative, helpful, [and ]thought-provoking."
Mark Englizian, Director of Global Compensation, Microsoft Corporation


Read more...

Similar Products:

The Sales Compensation Handbook
The Complete Guide to Sales Force Incentive Compensation: How to Design and Implement Plans That Work
Building a Winning Sales Force: Powerful Strategies for Driving High Performance
Sales Force Design for Strategic Advantage
Compensating New Sales Roles : How to Design Rewards That Work in Today's Selling Environment

Dance of Death
Larger

Dance of Death

Buy from www.amazon.com
List Price: $7.99
www.amazon.com's Price: $7.99
Condition: New
Availability: Usually ships in 24 hours
Average Customer Rating: 4.0
Lowest New Price: $4.24
Lowest Used Price: $0.01

Features

• ISBN13: 9780446617093
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

ok but not all i wanted

no cover and corners pushed down w/writing inside, but other wise i love the book and am happy with it.

I am 49 in the other review i pushed the wrong key...
Read more...

Similar Products:

The Book of the Dead (Pendergast, Book 7)
Brimstone (Pendergast #5)
Still Life with Crows (Pendergast, Book 4)
The Wheel of Darkness (Special Agent Pendergast)
The Cabinet of Curiosities (Pendergast, Book 3)

The Promise of Sleep: A Pioneer in Sleep Medicine Explores the Vital Connection Between Health, Happiness, and a Good Night's Sleep
Larger

The Promise of Sleep: A Pioneer in Sleep Medicine Explores the Vital Connection Between Health, Happiness, and a Good Night's Sleep

Buy from www.amazon.com
List Price: $18.00
www.amazon.com's Price: $12.24
You Save: $5.76 (32%)
Condition: New
Availability: Usually ships in 24 hours
Release Date: 2000-03-07
Average Customer Rating: 4.0
Lowest New Price: $8.80
Lowest Used Price: $1.98

Features

• ISBN13: 9780440509011
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

An Authoritative And Convincing Book On The Importance Of Sleep

In "The Promise of Sleep" veteran sleep researcher Dr. William C. DeMent explains the chronic epidemic of exhaustion, insomnia, and other sleep disorders in modern society. DeMent stresses that most medical school curricula give short shrift to discussing sleep and sleep disorders resulting in numerous misdiagnoses, or physicians ignoring the problems people with sleep disorders have altogether.

I am a fairly light sleeper, and for several years flew international routes as a pilot. I found it difficult to overcome circadian rhythm effects in my sleep habits, and now choose to fly domestic trips as I did not want to risk developing some of the sleep insufficiency problems DeMent discusses in the book. When flying domestic trips, I have normal sleep patterns and am grateful for a good night's sleep. There is no doubt in my mind that DeMent is correct in his analysis of sleeping disorders, and I am grateful that a simple change helped me so much.

Although the book is long, I found much of the research fascinating. I found the accounting of successfully breeding a litter of narcoleptic Doberman puppies (p. 204) to be astounding: the account was so odd that it reminded me of fainting goats, although I'm sure the physiology behind the two is different. I also have done a substantial amount of study in various safety fields (mostly aviation and chemical processing,) and was unsurprised to see that many industrial accidents occurred when people were working on the back side of the clock. On p. 393 DeMent states "Nearly every major industrial accident in recent decades has occurred after midnight, in the early hours of the morning: the 'Exxon Valdez' grounding, the Chernobyl and Three-Mile Island [sic] nuclear accidents, the Bhopal chemical plant disaster. Students of system safety will not be surprised to hear this, and I agree with his conclusions, particularly as they relate to rotating shift work.

I think this is a great book either for those who have a sleep disorder, people who fear they might be developing a sleep disorder, medical professionals, or safety researchers interested in the effects of fatigue on human performance and health. The book is perhaps a bit over-long and redundant, but I found it a fascinating read and recommend it highly to anyone interested in the science of sleep.
Read more...

Similar Products:

The Harvard Medical School Guide to a Good Night's Sleep (Harvard Medical School Guides)
The Healing Sun: Sunlight and Health in the 21st Century
Relax Your Neck, Liberate Your Shoulders: The Ultimate Exercise Program for Tension Relief
Free Your Breath, Free Your Life: How Conscious Breathing Can Relieve Stress, Increase Vitality, and Help You Live More Fully
The Healing Power of Water

Strategic Marketing (Mcgraw Hill/Irwin Series in Marketing)
Larger

Strategic Marketing (Mcgraw Hill/Irwin Series in Marketing)

Buy from www.amazon.com
List Price:
www.amazon.com's Price: $145.91
Condition: New
Availability: Usually ships in 24 hours
Average Customer Rating: 3.5
Lowest New Price: $125.00
Lowest Used Price: $74.00

Happy consumer

This seller was very professional and shipped to me immediately, no problems. The book was in excellent shape as he stated.
Read more...

Similar Products:

Annual Editions: Marketing 09/10
International Marketing 14th edition.
Annual Editions: Marketing 10/11
Retailing Management
Strategic Management: Text and Cases

What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services
Larger

What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services

Buy from www.amazon.com
List Price: $24.95
www.amazon.com's Price: $16.47
You Save: $8.48 (34%)
Condition: New
Availability: Usually ships in 24 hours
Average Customer Rating: 4.5
Lowest New Price: $12.74
Lowest Used Price: $11.99

Features

• ISBN13: 9780071408677
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Purpose for Gathering Voice of the Customer (VOC) Data

Proposes a different purpose for gathering VOC -- that is, focusing on the customer's desired "outcome" of the job to be accomplished. I was very delighted to read about this approach since it allows more objectivity in designing final solutions. However, it appears the author fails to capture that this is infact VOC data collection. Students of Six Sigma know that VOC data collection is not about writing down what the customer "says". It is about uncovering true "needs" (or whatever term you want to use) directly from the customer and not some secondary party ill-equiped to articulate those "needs".
Read more...

Similar Products:

Winning at New Products: Accelerating the Process from Idea to Launch, Third Edition
Service Innovation: How to Go from Customer Needs to Breakthrough Services
The Innovator's Solution: Creating and Sustaining Successful Growth
The Innovator's Toolkit: 50+ Techniques for Predictable and Sustainable Organic Growth
Innovation: The Five Disciplines for Creating What Customers Want

Top Marketing News

Time Warner Cable and Disney still seek carriage deal (Reuters)

2010-09-02 07:01
Reuters - Time Warner Cable and Walt Disney Co ensured millions of U.S. cable customers can still watch some of their favorite TV programs while the companies kept working on a new programing deal after a midnight deadline passed.

[news/lw_all.xml]


  © 2005 GoodMarketingBooks.com