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Product Description
How much money are you losing because of poor landing page design? In this comprehensive, step-by-step guide, you’ll learn all the skills necessary to dramatically improve your bottom line, including identifying mission critical parts of your website and their true economic value, defining important visitor classes and key conversion tasks, gaining insight on customer decision-making, uncovering problems with your page and deciding which elements to test, developing an action plan, and avoiding common pitfalls. Includes a companion website and a detailed review of the Google Website Optimizer tool. Read more...
AP - Employers across a range of industries have stepped up hiring. The economy gained 243,000 jobs in January, the most since last April. The hiring spree helped lower the unemployment rate for a fifth straight month, to 8.3 percent.
