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Product Description
For advanced undergraduate and/or graduate-level courses in Distribution Channels, Marketing Channels or Marketing Systems. Marketing Channels shows students how to design, develop, maintain and manage effective relationships among worldwide marketing channels to achieve sustainable competitive advantage by using strategic and managerial frames of reference. Read more...
AP - Employers across a range of industries have stepped up hiring. The economy gained 243,000 jobs in January, the most since last April. The hiring spree helped lower the unemployment rate for a fifth straight month, to 8.3 percent.